Attract People To You; Like A Boss
In the business world, there are two categories of people; entrepreneurs and employees. Not everyone can set up a business and nor does everyone want to. If you happen to fall into the category of those who choose to be employee rather than employer, you’re...
5 Effortless Ways to Maintain Brand Loyalty
I’ve talked a lot about personal branding in my blog. Take a look at 5 Tips and Tools for Effective Personal Branding for example; but a topic I have yet to wax lyrical about is Brand Loyalty. What is it you ask? How important is it to your business? What does...
5 Key People Every Small Business Owner Should Know
Six weeks ago I received a call from my friend Ebony, a single parent who sometimes finds it difficult to juggle all that her work and personal life throws at her. She was in the groundwork stage of starting a business that would provide a passive income and perhaps...
5 Mistakes To Avoid When Starting A Small Business
Are you about to launch a business? Making mistakes is common. Adjei made plenty of mistakes during his earlier start-ups as a novice. Some of the start-up mistakes held him back and cost a lot over the long run. With his permission, I’m about to share some of...
How to Avoid Being Overwhelmed When Starting a Small Business
A few days ago, I met with my friend Cathy who had just launched her small business. Now don’t get me wrong, I love Cathy to bits but she was looking busted. I admit I was a bit shocked to see the state of her: dark rings around glazed and shifty looking eyes,...
The Single Worst Piece of Advice We’ve Ever Heard About Personal Branding
Having a personal brand has been a major attribute of very successful businesses and individuals in the past and currently. Ever asked yourself: “why is he/she so famous? What do people see in him/her?” The answer is usually that the person has created a...
How To Solve The Biggest Branding Problems
When you are starting a small business it’s natural to struggle with building a brand and there are key obstacles to overcome. Let’s take a look at how to solve The Biggest Branding Problems. Over a late lunch with some friends of mine who happen to run...
The Ultimate Branding Cheat Sheet
Picture this: you are the creator of a small business, you are excited, motivated and ready to go. The only glitch is… you have no idea how to communicate who you are, what you stand for or where you are going. You have no personal brand. No need to panic, we...01. WELCOME
